CMAGWeb.com

Industry Experience: Associations and Non-Profits

We have worked with top trade associations and non-profits to design research programs that deliver practical results which help our clients accurately measure outcomes, grow membership, and deliver high quality services to their members and constituents. Our goal is to help you develop the key measures your organization needs at as reasonable a price as possible. We are open to probono work as much as possible.

Some of the areas where we can work with your association include:

    • Help organizations measure outcomes as well as develop reports, metrics, and
      other measures using accepted statistical and research methodologies
    • Develop cost-effective targeted membership campaigns
    • Identify the factors that drive membership renewals
    • Identify untapped membership segments
    • Increase direct marketing/mail and online response rates
    • Develop benchmarking programs and syndicated studies
    • Measure brand awareness
    • Pre-test advertising and A/B testing for websites
    • Measure member and meeting satisfaction
    • Develop competitive profiles and analyses
    • Help you choose and implement an effective AMS system
       
  • Other industries examples:

    TRANSPORTATION
    ENTERTAINMENT
    RETAIL
    FOOD AND BEVERAGE

 

JCampbell@CMAGWeb.com        213-259-3722